Google’s New Policy: Challenges for App Developers
Google recently implemented significant changes to its Google Play Store policies, presenting app developers with new challenges and opportunities. Here’s an overview…
Dry goods! A text to understand TikTok overseas advertising
TikTok has 1 billion monthly active users. Of the 4.8 billion Internet users worldwide, 20.83 per cent use TikTok. Of the 4.48…
The Rise of Emoji Creation Apps: A Case Study from Vietnam
In recent years, emojis have become an integral part of online communication, transcending language barriers and age groups. This trend has given…
Boost Your 2024 Black Friday Success with TikTok Shop’s Unbeatable Deals and Global Strategy
TikTok Shop is leading the charge for the 2024 Black Friday season with its sharp market insights. By launching a strategy that…
Google Play Q2 2024: 1.1 Million Apps Removed Due to Inactivity, Ad Fraud, and Security Issues
Google Play Q2 2024 App Removal Highlights: 1.1 million apps removed (34% rate) 98% had <100k downloads 74% not updated in 2+…
Understanding the Impact of CPM on Facebook Ads: Key Insights
Cost Per Thousand Impressions (CPM) is a crucial yet volatile metric that can significantly affect the performance of your Facebook ads. The…
Avoid These 3 Common Pitfalls When Crafting Facebook Ads
Creating effective Facebook ads requires more than just targeting the right audience. To ensure your ads perform well and drive conversions, it’s…
Perplexity to Launch Ads with High CPM Rates in Late 2024
Starting from October to December, Perplexity is set to introduce ads with a CPM exceeding $50, targeting users through strategic placements. These…
What to do if your Facebook account is blocked?
When running advertising campaigns on Facebook, sometimes the account is blocked. This not only affects the normal communication of individuals or companies,…
How to solve the problem of high Facebook advertising costs
Many people have poor results in Facebook advertising. In fact, the cost is already too high in the first step of conversion,…