How TikTok and Tracksuit Prove Brand Building Boosts Performance Marketing Efficiency
A recent study by TikTok and brand tracking platform Tracksuit, titled The Awareness Advantage, reveals that brand…
TikTok Ads
TikTok Partners with InMarket to Boost In-Store Ad Tracking
TikTok has teamed up with location data company InMarket to help advertisers track how TikTok ads drive…
TikTok Search Ads: Revolutionizing Holiday Marketing Strategies
TikTok introduced its highly anticipated Search Ads feature in the United States on September 24, offering marketers…
TikTok Unveils New Ad Solutions for Better Business Outcomes
TikTok has introduced new advertising tools aimed at boosting brand results and driving consumer actions. No longer…
Four Key Secrets to Boost Your TikTok Ad Performance
While there’s no one-size-fits-all approach to TikTok advertising, there are proven techniques that can significantly enhance your…
Practical TikTok Advertising Tips
Prepare 10-20 video creatives for a single product. Create a new ad sequence for each creative, then…
TikTok Partners with WHO to Combat Health Misinformation
TikTok is strengthening its fight against health misinformation by collaborating with the World Health Organization’s “Fides” network.…
Maximize Your Brand’s Holiday Exposure with TikTok’s Gift Guide: Spend Big, Get Featured
TikTok is launching its “Holiday Emporium Gift Guide” to boost brand visibility during the holidays, but brands…
TikTok Launches Search Ads Campaign, Challenging Google
TikTok has unveiled Search Ads Campaign, a new feature that directly competes with Google’s search advertising. This…
TikTok Expands Creator Subscriptions to 10 Countries
TikTok announced Monday the rollout of its revamped “Subscription” feature to eligible creators in 10 markets, including…
