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Apple to Allow Third-Party App Stores on EU iPads
  • Industry News

Apple to Allow Third-Party App Stores on EU iPads

Apple will permit third-party app stores on iPads in the EU from September 16, alongside iPadOS 18’s release, complying with…

Google Introduces Confidential Matching for Ad Data Privacy
  • Industry News

Google Introduces Confidential Matching for Ad Data Privacy

Google has launched “confidential matching” to enhance advertiser data privacy. The technology offers default security protections, increased code transparency, and…

X Explores New DM Blocking Feature
  • Social Media

X Explores New DM Blocking Feature

Elon Musk’s X is developing a feature to block direct messages separately from account blocking. Musk states this decouples DMs…

Google Expands YouTube First Position Ads, Adds Dynamic Pricing
  • Google Ads

Google Expands YouTube First Position Ads, Adds Dynamic Pricing

Google has expanded YouTube First Position ads to all content types through Display & Video 360. The update includes availability…

Google to Phase Out Enhanced CPC Bidding Strategy
  • Google Ads

Google to Phase Out Enhanced CPC Bidding Strategy

Google plans to discontinue its Enhanced Cost-Per-Click bidding strategy by March 2025, shifting to AI-driven options. New campaigns won’t be…

Alternative App Stores Launch on iPhone in EU
  • Policy Updates

Alternative App Stores Launch on iPhone in EU

Multiple alternative app stores have debuted for iPhones in the European Union this August, following the Digital Markets Act implementation.…

Apple Launches 'Win-Back' Feature for App Store Subscriptions
  • Policy Updates

Apple Launches ‘Win-Back’ Feature for App Store Subscriptions

Apple unveiled a new “win-back” feature for App Store subscriptions on Wednesday, aimed at reconnecting developers with lapsed subscribers. Craig…

Google Play Tests 'Hot Searches', Reshaping App Discovery
  • App Marketing

Google Play Tests ‘Hot Searches’, Reshaping App Discovery

Google Play Store is testing a ‘Hot Searches’ feature, showing popular search terms and brief app descriptions. This update aims…

Amazon's Rufus Chatbot to Add Advertisements
  • Product Updates

Amazon’s Rufus Chatbot to Add Advertisements

Amazon announced this week that its shopping chatbot Rufus will soon display ads for U.S. users, based on search history…

Bumble to Launch AI Features for Enhanced Dating Experience
  • Product Updates

Bumble to Launch AI Features for Enhanced Dating Experience

Bumble CEO Lidiane Jones announced Monday the company will introduce AI-powered features to its dating app this winter. The update…

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