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How TikTok and Tracksuit Prove Brand Building Boosts Performance Marketing Efficiency

A recent study by TikTok and brand tracking platform Tracksuit, titled The Awareness Advantage, reveals that brand building and performance…

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YouTube Rolls Out Election Information Tools Ahead of U.S. Election

YouTube is launching new features to provide accurate election information and boost transparency ahead of the U.S. election. These include…

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Ireland Introduces New Online Safety Code for TikTok and Other Video Platforms

Ireland’s media watchdog, Coimisiún na Meán, has rolled out a new Online Safety Code for video-sharing platforms like TikTok, YouTube,…

  • Industry News

Meta Takes Action Against Sextortion Scams on Facebook and Instagram

Meta is introducing new measures to combat the rise of sextortion scams, which have surged by 300% over the past…

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X Faces Financial Crisis Amid Musk’s Support for Trump, Potential Bankruptcy Looms

Elon Musk’s X (formerly Twitter) is facing severe financial challenges as it heads toward a potential loss in 2024, with…

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TikTok Launches Global #ElectronicMusic Hub to Spotlight DJs and Artists

TikTok is launching its Global #ElectronicMusic hub to celebrate and amplify the work of DJs, producers, and electronic music artists…

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Google to Impose Temporary Restrictions on 2024 US Election Ads

Google has announced plans to temporarily restrict political ads related to the 2024 US elections, starting once polls close on…

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OpenAI Launches ChatGPT App for Windows: Early Preview with New Features

OpenAI has introduced a preview version of its ChatGPT app for Windows, making its AI-powered chatbot platform accessible to Windows…

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OpenAI’s Escape Clause with Microsoft: The Role of AGI

OpenAI’s partnership with Microsoft is reportedly under strain due to financial pressures, limited computing resources, and disagreements over project management.…

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Google Flights Adds ‘Cheapest’ Tab to Help Travelers Find Lower Fares

Google is introducing a new feature to make finding the lowest airfare easier. A “cheapest” tab has been added to…

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