TikTok is launching its Global #ElectronicMusic hub to celebrate and amplify the work of DJs, producers, and electronic music artists worldwide. This initiative coincides with the Amsterdam Dance Event (ADE), one of the largest festivals for electronic music, reflecting the genre’s growing influence on the platform.
Electronic music has seen explosive growth on TikTok, with video creations in the genre increasing by 70%. Popular subgenres like Drum & Bass, Techno, and Trance have all experienced notable gains. This hub aims to foster community engagement and showcase both established and emerging talents.
Notable artists like Dimitri Vegas, Hannah Laing, and Jazzy have successfully expanded their fan bases on TikTok, proving the platform’s impact in elevating electronic music globally. The new hub will feature curated content and be active in multiple markets, including the US, UK, and Europe.
TikTok continues to be a leader in driving music trends, connecting artists with new audiences, and inspiring creativity.
