Meta Extends Overlay Banner Ads to Instagram Reels
Meta has added an overlay banner ad placement to Instagram Reels to engage users with banner ads while they are watching Instagram…
2024 Google I/O Conference: Unveiling New Tools for Enhancing App Success
At the 2024 I/O conference, the Google Play keynote introduced the latest products and features designed to help developers succeed on Google…
How to Master TikTok Advertising Bidding Strategy
Different bidding strategies for TikTok advertising: cost cap and maximum delivery Currently, with the rapid rise of TikTok around the world, more…
The Secret to Unlock More Exposure through App Store Search Optimization
In the App Store ecosystem, every developer faces significant challenges in terms of traffic, due to high customer acquisition costs and limited…
How to Benefit from Apple Search Ads Updates for ASO?
After the update of Apple Search Ads installation metrics, developers can better understand the effectiveness of ASO (App Store Optimization) through these…
How Can Advertisers Avoid Fraud on Facebook?
Many customers and agents have reported that the amount of money stolen on Meta has been huge recently, some even amounting to…
What Happened to Facebook BM Restrictions?
Here comes the dry goods In addition to Facebook personal account restrictions or bans, many advertisers also face the challenge of Business…
In response to the threat of disguised packages, Google Play has released a major update.
Google Play Protect: An upgrade to the local scanning feature based on the YARA model, the Swiss Army knife for malware researchers…
How to Reduce Uninstall Rates and Improve User Retention in a Competitive App Market
As the number of apps increases and user expectations rise, apps that cannot quickly meet user needs are swiftly abandoned. It is…
Can Apple’s AI Power Its $7 Billion Goal? A Look at What’s Driving Advertising Success
Apple is following in the footsteps of Google and Meta by experimenting with a new artificial intelligence advertising method. This approach, similar…















