TikTok Partners with PTA to Boost Online Safety Education for Families
In a strategic move towards enhancing internet safety, TikTok has announced the expansion of its…
Google CTR shocker: industry see shifts in Q3
In a surprising turn of events, Google’s search click-through rates (CTR) have revealed dramatic shifts…
Google’s EU Bombshell: Political Ads Banned!
In a stunning development, tech giant Google has announced its decision to cease serving political…
LEAKED: Android 16 Dev Preview Drops Early! Google’s Secret Weapon Against Apple?
In a surprising move that’s set the tech world abuzz, Google has unleashed the first…
Shocking Acquisition | AI Audio Giant Bronze Swallows Chroma – Pinterest and Twitter Co-founders React
In a surprising move that’s sending ripples through the tech industry, AI audio powerhouse Bronze…
How to Benefit from Apple Search Ads Updates for ASO？
After the update of Apple Search Ads installation metrics, developers can better understand the effectiveness of ASO (App Store Optimization) through these…
How Can Advertisers Avoid Fraud on Facebook?
Many customers and agents have reported that the amount of money stolen on Meta has been huge recently, some even amounting to…
What Happened to Facebook BM Restrictions?
Here comes the dry goods In addition to Facebook personal account restrictions or bans, many advertisers also face the challenge of Business…
In response to the threat of disguised packages, Google Play has released a major update.
Google Play Protect: An upgrade to the local scanning feature based on the YARA model, the Swiss Army knife for malware researchers…
How to Reduce Uninstall Rates and Improve User Retention in a Competitive App Market
As the number of apps increases and user expectations rise, apps that cannot quickly meet user needs are swiftly abandoned. It is…
Can Apple’s AI Power Its $7 Billion Goal? A Look at What’s Driving Advertising Success
Apple is following in the footsteps of Google and Meta by experimenting with a new artificial intelligence advertising method. This approach, similar…
Feeling the Pinch of Apple’s 30% Service Fee? Discover How to Minimize Its Impact
According to the latest news by Apple, advertisers purchasing Facebook and Instagram ads via iOS devices will be subject to a 30%…
How to Increase Subscription Revenue through Google Play Commerce?
Google Play has over 2.5 billion users in more than 190 markets, allowing developers to reach a vast global audience. This year,…
How to Address Natural Traffic Erosion
ASO (App Store Optimization) and Paid Promotion (such as Apple Search Ads and Google Ads) are complementary methods. For instance, in the…
How to Deal with Google Play Updates?
This improvement will significantly save users time and clicks compared to the current method of viewing ratings by form factor. There are…
