Empowering Voices: TikTok Launches Black History Month Celebrations for 2025
TikTok has announced a range of activations for Black History Month, including a showcase of emerging…
Hometown Hero: DeepSeek’s Liang Wenfeng Celebrated for Technological Innovation
DeepSeek’s visionary founder, Liang Wenfeng, received a hero’s welcome upon returning to his hometown, celebrated…
The timing of Google’s new round of layoffs has been exposed! The “last-place elimination” rule you may interesting
Recently, Trump has taken strong action to save TikTok, and TikTok has resumed operations. Employees…
OpenAI Revolutionizes Web Browsing: Here’s How AI Will Control Your Browser
At some point, AI made its way into our world. From being unfamiliar to becoming…
US users dumped RedNote after Trump paused the TikTok ban
ALSO READ ALSO READ RedNote: The New Bridge Connecting Chinese and American Netizens Amidst the…
Google Links Business Profiles to Local Service Ads
Google now requires businesses to have a Google Business Profile (GBP) for running Local Service Ads (LSAs) by November 21. This change…
DOJ Proposes Changes to Address Google’s Search Monopoly
The U.S. Department of Justice (DOJ) has outlined remedies to tackle Google’s alleged monopoly in search and search advertising. The DOJ claims…
Google Launches Store Ratings in Four New Countries
Google has expanded its Store Ratings feature to Australia, Canada, India, and the United Kingdom, previously limited to the United States. This…
Google Sets New Ad Rules for Financial Services in 4 Countries
Google announced new verification rules for financial services advertisers in Ireland, New Zealand, South Korea, and Thailand, starting November 7, 2024. Advertisers…
Google Introduces Campaign-Level Negative Keywords for Performance Max
Google has announced new updates for Performance Max, including campaign-level negative keywords, marking a shift towards giving advertisers more control. This change…
TikTok Unveils New Ad Solutions for Better Business Outcomes
TikTok has introduced new advertising tools aimed at boosting brand results and driving consumer actions. No longer just an entertainment platform, TikTok…
X Overhauls Creator Payments, Focusing on Engagement
X has changed its creator payment system, moving away from ad revenue to a model based on engagement from Premium subscribers. This…
Maximizing PPC Ad Strategies for Home Services
Home services are among the most frequently searched categories online, resulting in a competitive marketplace with rising Cost Per Click (CPC) rates.…
Mastering UTM Parameters: Enhance Your Marketing Strategy
What Are UTM Parameters? UTM parameters (Urchin Tracking Module) are tags added to URLs that help track marketing campaigns. They allow you…
EU Court Ruling Limits Meta’s Use of Personal Data for Targeted Ads
The Court of Justice of the European Union (CJEU) ruled on October 4, 2024, that Meta must limit its use of personal…