TikTok Unveils New Ad Solutions for Better Business Outcomes
TikTok has introduced new advertising tools aimed at boosting brand results and driving consumer actions. No longer just an entertainment…
X Overhauls Creator Payments, Focusing on Engagement
X has changed its creator payment system, moving away from ad revenue to a model based on engagement from Premium…
Maximizing PPC Ad Strategies for Home Services
Home services are among the most frequently searched categories online, resulting in a competitive marketplace with rising Cost Per Click…
Mastering UTM Parameters: Enhance Your Marketing Strategy
What Are UTM Parameters? UTM parameters (Urchin Tracking Module) are tags added to URLs that help track marketing campaigns. They…
EU Court Ruling Limits Meta’s Use of Personal Data for Targeted Ads
The Court of Justice of the European Union (CJEU) ruled on October 4, 2024, that Meta must limit its use…
Brazil Lifts 39-Day Ban on X Brasil After Compliance with Court Orders
On October 8, 2024, Brazil’s Supreme Court lifted the 39-day suspension of X Brasil Internet Ltda., formerly Twitter, after the…
Enhance Google Shopping Ads with Negative Keywords
In Google Shopping, Google does not use keywords in the same way as traditional search ads. Instead, Google reviews the…
Reasons for Google Ads Account Suspension and Recovery Steps
When placing Google Ads, having your account suspended is an experience no advertiser wants to face. However, if you’re trying…
SoCreate Revolutionizes Screenwriting with Visual Tools and AI Imagery
SoCreate, a new player in the screenwriting software world, is taking on industry leaders like Final Draft and Celtx by…
Judge Orders Google to Open Play Store to Rivals
A U.S. judge has ordered Google to allow rival app stores on Google Play, giving Android users more options for…