US Gaming Market Sees 10% Spending Increase in July 2024, Circana Reports
Circana, a market research firm, released its “July 2024 US Market Review” and annual “Future of Video…
Industry News
Apple Mandates Developer Contact Details for EU Compliance by February 2025
Apple is requiring developers to provide real contact information due to the EU’s Digital Services Act. The…
How to check Google Ads Quality Score?
Step 1: Click the “Campaign” icon and select the “Search” keyword Step 2: In the upper right…
What are the 3 major factors that affect Google Ads Quality Score?
When Google evaluates advertising quality, it mainly looks at three major aspects: ad relevance, expected click-through rate…
What is the importance of Google Ads Quality Score?
Competition in the overseas market is fierce, Google advertising costs have skyrocketed, and conversion rates have also…
What factors affect Facebook ad CPM?
CPM (cost per thousand impressions) is probably the most important and most volatile metric that affects Facebook…
Understanding CPM and Its Impact on Facebook Ads
CPM (Cost Per Thousand Impressions) is a pivotal yet volatile metric in Facebook advertising. It plays a…
Apple Overhauls StoreKit External Purchase Link Entitlement for EU Developers
In alignment with the Digital Markets Act, Apple is refining its compliance strategy. This fall, EU App…
Google Tests Blue Checkmark for E-Commerce Sites
Google is trialing a new feature that adds a blue checkmark to certain e-commerce search results. This…
Navigating Google Play’s New Photo and Video Permissions Policy: A Developer’s Guide
In a move to enhance user data security, Google Play has introduced an updated “Photo and Video…
