How to Configure ASC Advertising for Meta?
However, the campaign managers still maintain a wait-and-see attitude on this series. Some CMs feel that the effect is good, but the cost is a…
How to Apply for the Whitelist of Cryptocurrency App?
To reduce risk for consumers, Meta requires advertisers seeking to promote cryptocurrency trading platforms, software or services, and products that use blockchain…
How to Leverage tCPA Insight Box for Better Google Ads Results
Google Ads has launched tCPA Insight Box for Demand Gen campaigns, a new feature that helps advertisers quickly evaluate the performance of…
Is Your Product Restricted? Find Out Which Ones Require a Whitelist Application
What kind of products need to apply for whitelist? What information is required to apply for the whitelist? I have compiled the…
Common Cheating Methods in Mobile App Promotion and How to Detect
The previous article introduced some common cheating methods and basic strategies for anti-cheating: Review of Common Cheating Methods: [link] Click Fraud Attribution…
Common Cheating Methods in Mobile App Promotion and How to Detect Them
This article explores some of the most prevalent methods of cheating in mobile app promotion and strategies to detect such fraudulent activities.…
How to Improve Retention with PWA
Core methods to improve retention: Launch remarketing ads in conjunction with product activities. Push activation through PWA, usually in conjunction with product…
How to understand Appsflyer’s updated
Appsflyer has updated two functions: W2A function + reinstall attribution statistics 1. Re-install attribution will be updated starting from 7.31, and subsequent…
How to explain the MMP tripartite attribution “bias” problem
In its attribution model, MMP has obvious bias towards large channels. Phenomenon: 1. XX channel uses its own traffic to guide XX’s…
Improving Conversion Rates and Lowering Costs: A New Perspective on Product Tracking Logic
When server-side events transmit bound device information, typically, the technology opts to bind the device information acquired at user registration (e.g., AFID).…