Google to Phase Out Enhanced CPC Bidding Strategy
Google plans to discontinue its Enhanced Cost-Per-Click bidding strategy by March 2025, shifting to AI-driven options. New…
Google Ads
Google Tightens YouTube Ad Policy
Google announced Wednesday a new YouTube ad policy, effective September 2024, limiting ad display for non-qualifying advertisers.…
What is the secret to doubling Google AdSense revenue?
How to make some extra money with Google AdSense? What are your suggestions for optimizing Google AdSense?…
How to improve Google Ads Quality Score?
Advertising quality score is a complex system composed of multiple dynamic factors. It cannot be revealed immediately…
How to check Google Ads Quality Score?
Step 1: Click the “Campaign” icon and select the “Search” keyword Step 2: In the upper right…
What are the 3 major factors that affect Google Ads Quality Score?
When Google evaluates advertising quality, it mainly looks at three major aspects: ad relevance, expected click-through rate…
What is the importance of Google Ads Quality Score?
Competition in the overseas market is fierce, Google advertising costs have skyrocketed, and conversion rates have also…
Comprehensive Google PPC Ad Audit Checklist You Should Know 2024
It’s crucial to use the right strategy to effectively run Google PPC ads. In this sense, how…
W2A: A Game-Changer in App Promotion Strategies and How to Leverage It
In today’s competitive digital landscape, promoting apps effectively requires innovative strategies. W2A (Website to App) has emerged…
How to Measure iOS Ad Campaign Effectiveness？
Measuring the effectiveness of iOS ad campaigns, especially on platforms like TikTok and Google, presents unique challenges…
