Google will sunset Ads Creative Studio by the end of March 2025.

In a surprising move that’s shaking up the digital marketing landscape, Google has announced the sunset of its Ads Creative Studio. This decision comes as part of a strategic shift to streamline its various advertising tools and platforms, optimizing the integration and efficiency for advertisers around the globe.
Ads Creative Studio, known for its innovative approach to creating, managing, and customizing ad assets across multiple Google platforms, will be phased out by the end of the year. The tech giant outlined that the core functionalities of Ads Creative Studio will be absorbed into other Google products. This consolidation aims to enhance user experience and provide a more cohesive toolset for advertising professionals.
Industry experts are closely watching the implications of this move, anticipating changes in workflow and strategy for marketers who relied on the specific capabilities of Ads Creative Studio. Google has assured current users that they will receive support during the transition period and detailed guidelines on how to migrate their operations without disrupting ongoing advertising campaigns.
As the sunset date approaches, professionals in the advertising industry are advised to review their current and upcoming ad projects to align with the new changes and prepare for the next evolution of Google’s advertising ecosystem.