
Google has updated its enhanced conversion coverage data page, adding new filters and a “website-only” report feature. Advertising expert Thomas Eccel first noticed and shared this update on social media. The new features can be found in the Google Ads console’s enhanced conversion coverage data page. This update aims to provide advertisers with more refined data analysis tools to optimize ad conversion rates and performance. Advertisers can now use new filters for more precise data screening, while the website-only report helps them better understand and optimize website conversions.