Starting November, Google Ads will implement tougher rules under its Circumventing Systems policy, focusing on the Gambling and Games sector. Advertisers with significant business changes must undergo recertification or face account suspension.
Material changes include product alterations, regulatory compliance updates, or licensing status changes. Address or payment method updates are not considered material.
Advertisers in this sector must ensure up-to-date certifications to avoid penalties, including permanent account suspension.
