Can Apple’s AI Power Its $7 Billion Goal? A Look at What’s Driving Advertising Success
Apple is following in the footsteps of Google and Meta by experimenting with a new artificial intelligence advertising method. This…
How to Increase Subscription Revenue through Google Play Commerce?
Google Play has over 2.5 billion users in more than 190 markets, allowing developers to reach a vast global audience.…
How to Address Natural Traffic Erosion
ASO (App Store Optimization) and Paid Promotion (such as Apple Search Ads and Google Ads) are complementary methods. For instance,…