Success on TikTok is 70% dependent on product selection. Many newcomers choose products based solely on personal preferences, assuming what they like will sell well. However, major categories are already dominated by established sellers, leaving small vendors struggling to compete. While AI tools now assist with product analysis, here’s my winning formula: Niche demand + Emotional value = Best-seller.
Below are 6 high-margin, low-return-rate products worth considering:
- Outdoor Money-Throwing Props
You’ve definitely seen viral videos of people tossing fake money outdoors! Products like USD props see insane demand. Post related content, and traffic floods in instantly. With high repurchase rates, these 10−10−20 props sell effortlessly. - Sleep Aid Products
Over 30% of the global population suffers from insomnia. Capitalize on this pain point with sleep-related products—a lucrative niche with high margins and minimal competition. - Unique Wedding Products
Avoid saturated items like wedding candies. Instead, focus on “wedding atmosphere enhancers” or “groom’s challenge props.” Brides willingly spend $1,000+ to perfect their special day. - Custom Pet Urns
While cat litter and pet toys are oversaturated, custom pet urns remain an untapped goldmine. This niche product boasts staggering margins, selling for hundreds per unit with minimal effort. - Lingerie in the Adult Niche
Lingerie offers triple advantages:- Unified sizing reduces returns and simplifies post-sales support.
- Holiday-driven demand spikes (e.g., Valentine’s Day sales surge 50%+).
- High price points and low after-sale service needs maximize profits.
- Auto/Motorcycle Parts
Few newcomers enter this category due to perceived complexity. A friend earned $600k in Thailand last year selling motorcycle parts. The “professional knowledge” barrier deters competitors, creating massive opportunities.
